10 UX Facts Every CEO & CTO Should Know

Every $1 invested in user experience can have a return of up to $100 for your business. Source: UX Motel
85% of UX problems can be solved by testing with 5 users. Source: UltraLinx
48% of people cited a website’s design as the #1 factor in deciding the credibility of a business. Source: IronPaper
88% of online customers are less likely to return to a site after a bad experience. Source: Econsultancy
Only 55% of companies are currently conducting any online user experience testing. Source: Econsultancy
A one second response keeps users engaged with the content, thereby increasing the conversion rate and reducing abandonments. Source: Smashing Magazine
73% of consumers access sites and apps on their mobile devices, but only 20% of companies have optimized for mobile. Source: BondGroup
83% of consumers say a seamless experience across all devices is somewhat or very important. Source: Salesforce Marketing Cloud
53% of emails are opened on mobile devices compared to 22% for desktop and 25% for webmail. Source: Litmus
UX is based on 200 years of scientific knowledge, 30 years of industry best practices, and specifically applied research. Source: Mashable

10 UX Facts Every CEO and CTO Should Know