Mercury New Media Among Second-Stage Businesses Competing to Earn Prestigious Honor

Mercury New Media was among the first round of 2015 Florida Companies to Watch finalists recently announced by GrowFL. The awards event – now in its fifth year – honors 50 select second-stage companies from throughout the state for developing valuable products and services, creating quality jobs, enriching communities, and broadening new industries throughout Florida. More than 500 companies were nominated for this year’s award. The 101 finalists collectively represent $694 million in annual revenue and employ 3,280 full-time equivalent employees.

The Florida Companies To Watch program consists of two rounds of selections. Finalists now advance to the second round, where they will be further evaluated based on their performance in the marketplace, innovative products, services or processes, philanthropy and empowered employees.

“We applaud these first round finalists, all of which exhibit impressive strengths in entrepreneurial leadership, product innovation, social/community responsibility and competitive business practices,” says Dr. Tom O’Neal, GrowFL Executive Director.

Developed by the Edward Lowe Foundation, Florida Companies To Watch is a distinguished awards program specifically designed to seek out second-stage businesses from a wide range of industries representing all areas of the state, not just those in major metropolitan areas. In addition to evaluating past growth and projected success, applicant companies are judged according to their special strengths and impact in their markets, communities and within the state – thus deeming them “worth watching.”

The winners will be announced in late August. The 2015 honorees will be celebrated at the awards ceremony November 5th at the Hard Rock Live at Universal Resort.

For more information visit

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Catch up on what you missed at the Microsoft //build/ Conference! Join Randy Patterson with Catapult Systems, Donald Bickel with Mercury New Media and others as we take a deep dive into topics covered at the conference. 

We hope to see you there!

Mercury New Media announced it has achieved a Silver Cloud Platform competency, demonstrating our ability to meet Microsoft Corp. customers’ evolving needs in today’s dynamic business environment. To earn a Microsoft silver competency, partners must successfully demonstrate expertise through rigorous exams, culminating in Microsoft certifications.  To ensure the highest quality of services, Microsoft requires customer references for successful implementation and customer satisfaction.

Mercury New Media, is a leading digital application and professional services firm obsessed with web applications, native applications, mobile, websites and everything “data”. Mercury flexes the full breadth and depth of our technical, creative and business acumen to craft finely honed solutions. We seek to build sustained, successful relationships, deliver strategic counsel and forge passionate client relationships.

“This Microsoft Silver Cloud Platform competency showcases our expertise in today’s technology market and demonstrates our knowledge of Microsoft and its cloud products and services,” said Donald Bickel, Partner. “Our plan is to accelerate our customers’ success by serving as technology advisors for their business demands and furthering their transition to the cloud.”

“By achieving a silver competency, organizations have proven their expertise in specific technology areas, placing them among the top 5 percent of Microsoft partners worldwide,” said Phil Sorgen, corporate vice president, Worldwide Partner Group at Microsoft Corp. “When customers look for an IT partner to meet their business challenges, choosing a company that has attained Microsoft competencies is a smart move. These are highly qualified professionals with access to Microsoft technical support and product teams.”

Attaining the Microsoft Cloud Platform competency demonstrates partner expertise in building, integrating and/or extending Microsoft-based applications and infrastructure solutions in the cloud using the Microsoft Azure cloud platform. With more than 57 percent of the Fortune 500 using Microsoft Azure, the Microsoft Cloud Platform competency can help partners take advantage of the growing demand for infrastructure and software as a service solutions. Equipped with exclusive training, partners can help customers deploy solutions that increase customer productivity and profitability.

The Microsoft Partner Network helps partners strengthen their capabilities to showcase leadership in the marketplace on the latest technology, to better serve customers and to easily connect with one of the most active, diverse networks in the world.

For more information, contact Melissa Miller at (813) 933-9800. 

The 2015 Communicator Awards have been announced by the Academy of Interactive and Visual Arts. With over 6000 entries received from across the US and around the world, the Communicator Awards is the largest and most competitive awards program honoring the creative excellence for communications professionals. Mercury New Media was recognized with an Award of Distinction for our work on the Brannock & Humphries and American Integrity Insurance Group websites. 

For additional information, contact Melissa Miller at (813) 933-9800.  

The Tampa Bay Business Journal recognized Mercury New Media in the recently released the Top 25 Software Development companies in Tampa Bay. This is the fifth year in a row that Mercury New Media has been included in the Tampa Bay Business Journal’s ranking of top software developers, a testament to the firm’s consistent growth in the marketplace.

Of the 25 companies in the Top Software Developers List, Mercury New Media ranked third in the list of development companies offering client contracted custom development services. The list is made up of the top 25 software development companies in the Tampa Bay area and based upon the number of local software developers and revenue.

When asked about the honor Christopher Karlo, partner at Mercury New Media said, “Our ability to consistently deliver high impact web applications that drive results and stay focused on our clients’ needs has allowed to grow our organization with top talent”.

Mercury New Media announced the release of their custom Labor Tracking Application on February 2, 2015. The new application streamlines time entry, integrates with existing workflow, improves visibility of company operations, provides automated reporting and offers data access for customized analysis.

The labor tracking application is integrated with Mercury New Media’s key operational systems Visual Studio Online (VSO)Office 365 and Zendesk to prepopulate time entries for editing based on user stories, Outlook calendar appointments and support tickets. With the utilization of hashtags, time entries are automatically categorized into the appropriate time groupings for improved consistency across the team and ease of use.

The Labor Tracking application uses .NET MVC and Entity Framework for lightweight agile development. Knockout JS was utilized to deliver an optimal user experience and performance. Authentication and security are handled with Azure Active Directory integration with Mercury’s on-premise Active Directory to achieve single sign-on for user convenience. Insightful data is surfaced to the application using SQL Server Reporting Services (SSRS). The application uses VSO to run a Continuous Integration build on code check-in, and to deploy a development instance of the site nightly with the ability to deploy production changes using VSO via a single-click.

Christopher Karlo, partner at Mercury New Media indicates, “Gone are the days of manual queries and spreadsheets. Insightful information needed for our teams to effectively run our business is now at their fingertips.”

The application comes with powerful reporting options that leverage the SSRS Report Viewer control to empower users to easily convert data into actionable information. The Dashboard displays a summary of each team member’s sprint progress and provides insights needed for them to effectively self-manage their teams and projects. In addition, managers can better proactively address business needs.

The new reporting solutions dramatically reduce the number of hours required to prepare reports. It is now easy to print and share reports in just a couple clicks with simple exporting options included in the new system. Reports can also be scheduled to send automatically based on preferred scheduling (e.g., daily, weekly, or monthly).

The new application is a cloud-based solution hosted on an Azure web site and SQL Azure for maximum flexibility and scalability. The browser based interface allows employees, managers and administrators to easily access the application through any web-browser. The application is fully responsive and looks great on the desktop on a wide screen, down to mobile devices and even smart phones.

Time is a crucial part of operations at Mercury New Media with project success measured in terms of deadlines and labor resources invested. By replacing former time management practices, Mercury has been able to dramatically improve overall team efficiency and productivity. Daily time entry can now be accomplished in seconds.

The Labor Tracking Application provides Mercury New Media the tools to propel the company forward to the next level.

Mercury New Media hosted an engaging and informative discussion with tech leaders from across Florida on the topic of deploying Sitefinity-based websites with .NET customizations to Azure on Tuesday January 20th at the Microsoft offices in Tampa, FL.

Over 35 developers, application development team managers and CIOs from leading enterprises from across the state gathered to learn tips and tricks for effectively working on enterprise sites using Sitefinity customization and deploying websites in Azure Cloud services. A lively group dialog created many keen insights and tangible takeaways for all participants.   

AJ Kiefner, Application Developer with Mercury New Media kicked off the conversation by presenting best practices for custom development in Sitefinity. He discussed RadControls including when, why and how best to use them and the gotchas that every developer should be mindful of when implementing. AJ walked attendees through a custom code integration using the Jquery super-sized rotator giving practical examples to the topic.  

Graham Morris, Principal Application Developer with Mercury New Media led a thoughtful discussion on deploying to Microsoft Azure. Attendees got a step by step guide to setting up the project, migrating the database and deploying the project using the Azure Portal.  A rich conversation of what works well (and what doesn’t) ensued with participants sharing some of their own enterprise deployment war stories.   

Subject matter experts from both Telerik and Microsoft were in attendance providing valuable insights throughout.  The meeting concluded with an open forum dialog of all participants that was filled with interesting and valuable insights.  

When asked about the event Donald Bickel, Partner at Mercury New Media stated, “The developer interaction was outstanding!  It was invigorating to see the number of firms deploying Sitefinity to the cloud in the form of Azure.  I was pleasantly surprised by the number of mature Platform as a Service deployments but also heard plenty of Azure-based Infrastructure as a Service chatter.”

To stay updated on future events or to see more from the event visit our website and follow us on Twitter.

Danielle Ferguson, Senior Application Developer with Mercury New Media completed the final certification exam and earned the Microsoft Certified Solutions Developer (MCSD) certification in Web Applications.

This certification is a globally recognized standard for developer excellence.  The certification requires passing a series of three exams that cover current Visual Studio versions with an emphasis on HTML5, CSS3, JavaScript, C#, ASP.NET, Azure, Web Services, and SharePoint.

For additional information, contact Melissa Miller at (813) 933-9800 ext. 2422.

  – Challenged with modifying Sitefinity widgets?
  – Stumped by integrating .NET custom solutions into your Sitefinity website? 
  – Interested in migrating to the Azure hosting platform?
  – Want to learn how experts work with Sitefinity’s Module builder?
  – Facing syncing issues across your dev/testing/prod hosting environments?

If you answered “yes” to any of these, then mark your calendars for our upcoming free event, Deploying Sitefinity-based websites with .NET customization to Azure. 

This event will be held on Tuesday January 20, 2015 from 6:00 pm to 8:30 pm EST at the Microsoft offices in Tampa, FL.  

The event will examine how you can craft Sitefinity-based websites with .NET customization deployed to Azure. See the Sitefinity Content Management System in action and get first-hand accounts of our experience integrating Microsoft technologies, all while enjoying complimentary refreshments and snacks.

For a complete agenda and to register for the free event please visit

We hope to see you there!

Mercury New Media wins the Silver award in the 2014 W3 Award Competition for its work on the Mercury New Media website.

We are a  leading digital application and professional services firm obsessed with website, web applications, native application, mobile and everything “data”. Founded in 1998, Mercury New Media has been providing clients with creative web-based solutions for over fifteen years. During that time we have developed over a thousand websites and web-based applications to meet our clients’ diverse and demanding business needs.

The W³ Awards honors creative excellence on the web, and recognizes the creative and marketing professionals behind award winning sites, marketing programs, and video work created for the web. In honoring outstanding websites, web advertising, web video, & Mobile Apps. The W³ Awards is the first major web competition to be accessible to the biggest agencies, the smallest firms, and everyone in between. Small firms are as likely to win as Fortune 500 companies and international agencies.

For additional information, contact Melissa Miller at (813) 933-9800 ext. 2422.